Specsavers plumbs depths in 'Das Boot' ad
We're on a roll with the crazy animals. Last week we had the big amorous gorilla, the pat-a-cake-playing walrus and the singing octopus. And this week already we've seen the drugged-out moose and the horrible singing Quiznos kittens. We continue now with a whale in this online spot—a Das Boot parody—from the folks at U.K. eyeglass chain Specsavers. The crew of a German U-boat hears strange noises from outside the hull as their vessel gets bounced around by the largest myopic mammal of them all. This is one of those surprise-ending ads, so I guess it's unfair to give the joke away. It seems the creature's made an amusing ... mistake. Let's just say it looks like a sperm whale to me. That or a humpback.
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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