Send this to a wretched, drug-addled friend

There have been plenty of viral e-mail campaigns in recent years designed to frighten, humiliate or generally screw over your friends. (Predictably, they tend to be more popular than the happy-go-lucky, make-your-friend-feel-good stuff.) But now, one such effort in the U.K. has been deemed unacceptable. The campaign, for the movie Shifty, a British urban thriller, allowed people to send realistic-seeming mock police e-mails to their friends suggesting they were "involved in illegal drugs, had been named in a police interview and were at risk of criminal prosecution."