Romeo Beckham, 10, Makes Spirited Ad Debut for Burberry Runs circles around the other models

Burberry's new spot for its spring/summer 2013 collection features a number of British models: Cara Delevingne, Edie Campbell, Charlotte Wiggins, Charlie France, Alex Dunstan and Max Rendell. But it's 10-year-old Romeo Beckham, the middle son of David and Victoria, who steals the show, hamming his way through the minute-long clip and literally running circles around his co-stars. Somewhere, his 13-year-old brother Brooklyn is groaning with embarrassment, while 7-year-old Cruz is looking up in wide-eyed adoration. The spot was directed by Christopher Bailey; the print work was shot by Mario Testino.

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.


Sign up for AdFreak Newsletters

About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS