Reality-TV show comes to Brooklyn agency
With the success of Mad Men, it's no surprise that the reality-TV industry would start knocking on the doors of ad agencies. Sure enough, an MTV show called Hired is in the works and will track a handful of applicants trying to get a job at a hot New York agency. But, perhaps in a sign of the times, the agency isn't Saatchi & Saatchi or BBDO but digital agency Huge in Brooklyn. The shop's careers page has a new listing for an associate product strategist, noting that the interviews will be filmed for a TV show and applicants must meet with a "career coach" as part of the process. Huge wouldn't talk much about the program (they're positioning it more as a "documentary" style show), but I'm told it's slated to air on MTV in the spring and will feature executive creative director David Skokna (above) and a couple other Huge execs putting applicants through the paces. Considering the excitement generated by Jersey Shore, let's hope Huge has some tricks up its sleeve to spice up the interview process.
—Posted by Brian Morrissey
- Arrested Development Outbuzzing House of Cards
- Forbes 100 Most Powerful Women Includes Tech, Media Titans
- Time.com Is on a Hiring Spree
- Dish Network's Search for a Digital Agency Down to Finalists
- YouTube CEO is Cannes Lions Media Person of the Year
- Newsweek's All-Digital Relaunch Includes Ad Sponsorship Plan
- Microsoft's Xbox One Is Its Own Second Screen
- Publishers Love Responsive Design, But There Are Imperfections
- Geico Makes the Perfect Ad for Hump Day
- The New York Times Reinvents the Boring Banner Ad
- Time.com Is on a Hiring Spree
- Tablets Overtake Smartphones as the Big Shopping Device
- Pinterest Plays Coy on Ads, but Expect Commerce to Lead
- 67% of Smartphone Owners Would Rather See Ads Than Pay for Premium Content
- Ad of the Day: DirecTV
- Digital Dignitaries Debate Display's Death
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


Email
Print







