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TBWA\Chiat\Day goes the high-testosterone vigilante route in this pair of anti-prostate-cancer PSAs. The guy in the cancerous-mass suit looks like an alien from '70s Dr. Who or the grotesque but misunderstood Horta from Star Trek. Sure, it strikes the first blow in the spot above. But the thing was cornered by that gang of scruffy toughs with their "Movember" men's-health-month moustaches and was basically just defending itself. And the dudes are so … unlikable. It's unfortunate when PSAs drum up sympathy for the diseases they're battling against.
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