Polish jokes still not OK in advertising

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If you aired a TV commercial in Germany that portrayed Polish people as thieving scoundrels, wouldn’t you expect some sort of backlash? German retailer Mediamarkt has done just that, and is now backtracking. In a recent ad, a Mediamarkt salesman insists that “Poles are decent people,” before being set upon by a bunch of Polish customers, who steal his trousers. Not exactly subtle stuff. The ad plays off a common stereotype in Germany that Polish people will steal anything they can get their hands on.

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