Parked hearse serves up gravest advertising
Undertakers in Schaerding, Austria, have caused a fuss by parking a hearse at a notorious accident spot and posting an ad on the vehicle's side that reads: "We're always ready for you." In poor taste? Oh, sure. A town rep goes a step further, calling it "macabre and pitiless." And he's right. But wait until he sees the company's next project: a calendar with scantily clad women standing next to coffins. The undertakers promise "a high-value, aesthetic presentation," but we're expecting a train wreck of G. Gordon Liddy-esque proportions.
—Posted by David Kiefaber
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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