Obsessive-Compulsive Disorder PSA Makes You Watch Over and Over Viewer experiences OCD's symptoms
Here's a nice example of form meets function—a one-second PSA about obsessive-compulsive disorder that you have to watch over and over again to get the message, much as OCD sufferers repeat their actions as part of their anxiety disorder. Nice work by McCann Digital Israel. Check out the case study below.
AdFreak is your daily digest of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.




















