Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Barack Obama's inauguration was the second most-watched in television history, according to Nielsen, AdFreak's corporate parent, which crunches numbers so the rest of us won't have to. Obama tallied 37.8 million TV viewers, trailing Ronald Reagan's 41.8 million in 1981. No need to go hunting down hanging chads or demanding a recount. This just covers TV. We'll probably never know how many folks watched via cyberspace, where pretty much every previous record for live video streaming was
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in