Nothing can bring Las Vegas’ slogan down
Ever since it launched, Las Vegas’ tourism slogan for leisure travelers, “What happens here, stays here,” has been polarizing. Some think its celebration of risqué behavior is “repulsive.” Others say it hurts the city’s image among business travelers (although convention figures seem to refute this). Lately, the criticism has become more pointed, with some claiming the slogan actually makes the city less safe, as local police are forced to confront rowdy tourists who believe, essentially, that Vegas is a place where the typical rules don’t apply. On the other hand, you could argue that the slogan’s ubiquity has actually sapped it of some of its original power to shock. Can it really be that offensive anymore when Nickelodeon is spoofing it to advertise a children’s movie?
—Posted by Tim Nudd
- Bonnier Acquires Source Interlink's Motorcycle Titles, Sells TransWorld Group
- It’s Official: Deborah Turness Named President of NBC News
- Mayer Talks Tumblr Plans, Unveils New Flickr
- Young Tumblr Marketers Have Strong Advice for Yahoo
- 67% of Smartphone Owners Would Rather See Ads Than Pay for Premium Content
- Ziff Davis Nabs NetShelter
- Pinterest Adds Advertiser-Friendly Features
- TripAdvisor Hires Shops for Its First Offline Campaign
- Ad of the Day: Coca-Cola
- The New York Times Reinvents the Boring Banner Ad
- PETA's Incredibly Lifelike CGI Ape Begs You Never to Use Real Ones in Ads Again
- Obscure Direct Response Brands Dominate Facebook Chatter
- Advertising Student Ships His Pants to Kmart's Agency, Lands Internship
- Shopper Marketing Is Going Mainstream
- Online Video Ads Have Higher Impact Than TV Ads
- Can the Empire State Building Brand Its View?
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.