Nissan Rogue Comes in Handy When You're Battling a Marauding Band of Evil Snowmen | Adweek Nissan Rogue Comes in Handy When You're Battling a Marauding Band of Evil Snowmen | Adweek
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Nissan Rogue Comes in Handy When You're Battling a Marauding Band of Evil Snowmen Cold-blooded killers

Next time you're caught driving in a winter storm, Nissan Canada wants you to be grateful you're only dealing with the natural elements and not a supernatural mob of malicious snowmen who are hell bent on destroying everything around them.

Unless you're driving a Nissan Rogue, in which case be happy knowing that if the evil snowmen do magically appear, you can use your all-wheel drive to plow through them like you're playing a less twisted version of Carmageddon, and save all the poor rubes driving other makes and models by letting them pile into the back of your roomy interior.

The creatures in this new spot, from TBWA Toronto, may happily remind Calvin and Hobbes fans of The Attack of the Deranged Mutant Killer Monster Snow Goons. More generally, it's a neat, fresh way for Nissan to dramatize the product's suitability for harsh weather conditions—full of entertaining moments like the angry snowmen beating the crap out of a snow blower with snow shovels, and the perfectly creepy head cock one offers right before getting pancaked.

Now all we want to know is where we can get one to keep as a pet.

Credits below.

CREDITS
Client: Nissan Canada
Agency: TBWA, Toronto
Executive Creative Director: Allen Oke
Creative Director: Rodger Eyre
Associate Creative Director, Art Director: Susie Lee
Copywriter: Jonah Flynn
Head of Broadcast: Nadya Macneil
Production House: Sons and Daughters
Director: Mark Zibert
Director of Photography: Chris Soos
Executive Producer: Liane Thomas
Line Producer: Neil Bartley
Editing: Poster Boy
Executive Producer: Michelle Rich
Editor: Mark Paiva
Editing Assistant: Johnny Okkerse
Transfer: Alter Ego
Colorist: Wade Odlum
Effects: Legacy Effects
Effects Technicians: Shane Mahan, Mark Killingsworth
Postproduction: The Mill
Producer: Jeremy Moore
Compositing Lead, Visual Effects Supervisor: Kyle Cody
Computer Graphics Lead: Jeff Dates
Visual Effects Supervisor: Andreas Berner
Executive Producer: Melanie Wickham
Audio House: Eggplant
Head of Production: Nicola Treadgold
Director: Adam Damelin
Engineer: Nathan Handy
 

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