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NFL Super Bowl promo ticks off Arcade Fire

Arcadefire The question of whether Tom Petty was lip-syncing during his halftime performance at the Super Bowl isn't the only musical scandal brewing following Sunday night’s game. Arcade Fire is now reportedly weighing its legal options after the NFL used its song “No Cars Go” in a promo—allegedly without permission. Pitchfork reports: “We knew these guys were sports fans, but would Win, Regine, and the gang really sell their music to Rupert Murdoch so that he could advertise his football television program? No, no they wouldn’t. Turns out Fox never even asked the band if they could use their song, and they certainly weren’t given permission to do so.” Perhaps the indie band can open for some other baby boomer next year as payback.

—Posted by Tim Nudd

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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