Nescafé Print Ads Include Pop-Up Paper Mugs for Two, So You Can Both Scald Yourselves

Yet you'll be less painfully alone

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Ahh, the morning paper. You've just settled into your seat on the train, or perhaps a park bench, to enjoy the morning light and digest the news of the day. But there are two things missing: your cup of morning joe, and another person to enjoy this peaceful moment of solitude with you.

Yes, the folks at Nescafé France have deemed reading a newspaper to be "a rather lonely moment." As a cure for this intolerable isolation, they've invented branded newspaper wrappers that come with pop-up paper mugs, apparently with coffee powder in them.

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