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NBC follows the lead of HBO and Showtime in putting forth yet another TV campaign that blurs the line between reality and the fictional world of a show. A campaign for Kings, a drama that tells a modern-day version of the Biblical story of David, has been flitting its symbolic butterfly wings around the holiday advertising. Fliers around New York and L.A. proclaim, "Post no bills by order of the king" (first thought: the Burger King?), and online teasers from the king lead you to the fake news Web site of the kingdom: UNN
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