More reasons to hate Staples’ ‘Easy’ button

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Al Cohen, the guy who thinks the idea of “a magic button which solves all problems” is “a slap in the face,” isn’t going to like this news. Staples says it has offloaded its 1 millionth “Easy” button, after selling them for less than a year. “Customers nationwide are finding increasingly creative and innovative uses for the Staples Easy Button, quickly elevating it from simple desk accessory to brand icon status,” says the press release.

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