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Monistat used "granny panties" in a recent ad as a metaphor for how women feel when they have a yeast infection. Now, though, after supposed complaints from the granny-panty-wearing community, Monistat is backtracking. On a new grannypanties.org website, the pharma brand—perhaps inspired by maxipad maker Bodyform's faux contrition—has issued the following heartfelt apology that's anything but heartfelt:
To the makers and wearers of granny panties everywhere, we here at Monistat offer our sincerest apologies.
By helping millions of women feel like their sexy selves faster, we've seen some unintended repercussions.
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