Miss Alabama Can't Stop Sweating and Spilling in Latest Ridiculous Ad From Carl's Jr. | Adweek Miss Alabama Can't Stop Sweating and Spilling in Latest Ridiculous Ad From Carl's Jr. | Adweek
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Miss Alabama Can't Stop Sweating and Spilling in Latest Ridiculous Ad From Carl's Jr. Cleanup in Aisle 1

Carl's Jr. (aka Hardee's for those of us on the East Coast) has Miss Alabama USA, aka Katherine Webb, indulge a very important "Game Day Fantasy"—something with which she is quite familiar—by messily eating a giant burger in this new ad from 72andSunny. A Buffalo Blue Cheese Burger, to be precise. Seriously, the thing gets all over her. It's gross, and the whole situation makes her look more slovenly than sexy. I get that they're trying for the Paris Hilton/Kate Upton effect, but much like the burger they're selling, it's too much and not in a good way.

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