Michael Apted’s kids, another 7 years older

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Movie Marketing Madness points us to this fascinating trailer for Michael Apted’s 49 Up, the seventh in a series of British documentaries that have featured interviews with the same group of English men and women every seven years since they were 7-year-old kids in 1964. They’re now 49. Humorously, one of the men being profiled “now supplements his income with acting jobs”—mainly, it seems, work in TV commercials that involve streaking at football matches. The series was inspired by the Jesuit maxim, “Give me the child until he is 7, and I will give you the man.”

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in