Melissa Leo launches Oscars ads for herself

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You’re a woman of a certain age in Hollywood (whose last name is not Streep), and even though you’re an Academy Award front-runner, you feel like you need a little extra oomph to get the powers that be in your corner. Melissa Leo, nominated for best supporting actress for her smack-talking mommy fiercest in The Fighter, has bought her own ads in trade magazines to pump her chances with the Academy, and keep her top of mind in the “What have you done for me lately?” entertainment business.

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