Matthew McConaughey totally loves beef
We need to say, just for the record, that Matthew McConaughey is far too excited about beef. These radio spots he did for the National Cattlemen’s Beef Association may seem, upon first listen, to be little more than a hokey attempt at folksiness, but there’s a mad glee in his voice that’s unsettling. Defamer agrees, judging by its write-up and the ridiculous slideshow they put together to accompany one of the spots. Matt doesn’t clarify where “out here” is, which is a shame, because we’ll need his exact location so we can pen him in to prevent escape. No one is safe with McConaughey roaming free in this condition.
—Posted by David Kiefaber
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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