Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
So there I was, poised to ridicule the Guiding Light fans who have propelled fictional tell-all Oakdale Confidential onto The New York Times’ best-seller list. (The book has been woven into the plot of the soap as characters try to unmask the anonymous author.) Then I realized that Lost’s hard-cover counterpart, woven into the content of The Hanso Foundation site, sits three notches above Oakdale Confidential on this week’s list. Anyone who read last
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in