Lawyer Ad: Is Licking a Popsicle Sexual Harassment? (NSFW) | Adweek Lawyer Ad: Is Licking a Popsicle Sexual Harassment? (NSFW) | Adweek
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Lawyer Ad: Is Licking a Popsicle Sexual Harassment? (NSFW) The way this woman does it, yes

Sometimes a Popsicle is not just a Popsicle—as in this spot about sexual harassment from a lawyers' group in Finland. It's probably NSFW—although I guess that's the question the spot is asking. Shot by Jonas Arnby at Helsinki production company Otto, the ad shows a woman really, really savoring a frozen treat at the office, much to the embarrassment of the men who can't seem to stop watching through the glass partitions. "Is this sexual harassment?" asks the on-screen copy. "We know the answer." Calls to Otto about where, exactly, this ad is running have not yet been returned. UPDATE: A rep at Otto writes: "It certainly is approved by the client. Strange thing though is the fact that film hasn't been aired yet in Finland. It was supposed to have its Finnish premiere last Friday but client decided to postpone it." Getting cold feet, perhaps? UPDATE: The law group has posted a note about the ad on its website, confirming that it approved the spot and pointing to it on YouTube. It is scheduled to run on the site's homepage beginning on Friday.

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Topics: Europe, Legal, Sex
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