Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
If movie rental stores hadn’t had late fees 12 years ago, we might not still be feeling pangs of resentment about the 1991 British film Truly Madly Deeply.
Not only did we not enjoy this film (the shrill performance of Juliet Stevenson, whose expressions of grief at a suddenly deceased lover, were downright abrasive), but we ended up paying $34.50 in late fees once we remembered to return it. You can imagine our shame-faced revulsion at having to fork over that cash to the local rental store, which didn’t make any attempts at granting amnesty.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in