It's so hard to keep up with the latest trends | Adweek It's so hard to keep up with the latest trends | Adweek
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It's so hard to keep up with the latest trends

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You get a little older, and suddenly you feel out of touch with all the cool, new stuff the kids are doing these days. Like anal bleaching! It's apparently all the rage, at least according to this ad, which is part of a very gay series of ads from the very gay New York City spa Face to Face NYC. Other ads in the series are even more NSFW, featuring lots of group nudity and other provocations. It's almost like they're selling something other than skin-care treatments! The ads have appeared in HX, Next, Genre and Time Out New York. The press materials describe the campaign as "raunchy, yet classy," which sounds about half right.

—Posted by Tim Nudd

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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