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Iggy's insurance not available to musicians

This U.K. auto-insurance commercial with Iggy Pop, which we first posted last month, is more embarrassing for its star than we originally thought. It turns out Swiftcover refuses to insure musicians, citing higher levels of risk and potential claims costs as reasons. Swiftcover marketing director Tina Shortle says Pop was chosen for the advertising "because he loves life, not because he is a musician. He is an actor demonstrating the benefits of Swiftcover.com." Tim Soong, who plays bass in Roguetune, tells the Evening Standard: "The customer services operator told me they don't insure musicians. When I mentioned Iggy Pop, she said his case was different because he is American."

—Posted by Tim Nudd

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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