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This week, New Zealand snuffed out efforts by its Health Ministry to automatically give an R rating to movies that show smoking—a proposal that would essentially equate cigarettes with graphic violence, explicit language and full-frontal nudity.
The same concept has been gaining support in this hemisphere. But despite all its perceived tongue-rotting, finger-staining evilness, Big Tobacco was ahead of its critics this year. Ditching the benefits of product placement, Philip Morris and R.J.
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