How to pig out, Canadian style

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The “typical Canadian family dinner” in this Real Food Movement ad is huge. I had no idea Canadians ate that much. Now I feel better about American portion sizes. The rest of this spot is surprisingly informative, with a level of detail generally missing in softly xenophobic public advisories. The corresponding Web site, EatRealEatLocal, is a hub for regional food awareness efforts and radiates levels of Canadian pride that we hadn’t seen before. How they feel about being sponsored by Hellmann’s/Best Foods, a multinational company with branches in some of the countries they’re complaining about, is, however, left unaddressed.

Posted by David Kiefaber

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