How much is that soulmate on a billboard?

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Are you aging, single, lonely and desperate—or shall we say, particular? If so, you should do what everyone with high standards does and throw your classy mug up on a billboard in an attempt to find a mate. Ten Australians (including the naturally posed lady above) are doing just that through a new program called Life Rules. They appear on billboards, and people pay to contact them, with proceeds going the Cure Cancer Australia Foundation and Heartkids Australia.

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