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Subtly clever, sublimely crafted storytelling that tenderly tickles the funny bone, delights the intellect and pokes gentle fun at our everyday follies and foibles. You'll find none of that among the five finalists in Doritos's sixth annual Crash the Super Bowl contest for user-generated ads. As usual, asinine antics and broad buffoonery reign supreme. Two of the spots will air during the Super Bowl XLVI broadcast, but only the top vote getter (by Jan. 29) will earn its maker a cool $1 million and a contract to work on a second commercial with production team The Lonely Island.
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