Hefty Is Now Sexing Up Garbage Men | Adweek Hefty Is Now Sexing Up Garbage Men | Adweek
Advertisement

Hefty Is Now Sexing Up Garbage Men Trash hunks join ranks of Liquid-Plumr and Zesty Guy

Following the trend of hunky men peddling not-so-hunky products (like Liquid-Plumr and Kraft salad dressing) is Hefty with its new "Ultimate Garbage Men" commercial.

In the spot by Havas Worldwide Chicago, super sexy garbage men in tight shirts drop all sorts of weird innuendos that make zero sense when discussing garbage bags. However, the presence of an actually hefty garbage man makes the spot kind of funny. Or at least funny enough to excuse the phrase, "And that gripping drawstring? So tight." Unfortunately, there's no redeeming the housewife making awkward expressions of arousal. Check out the credits after the jump.

CREDITS
Agency: Havas Worldwide Chicago
Chief Creative Officer, President: Jason Peterson
Creative Director: Ecole Weinstein
Art Director: Cam Giblin
Copywriter: Tom Houser
Executive Producer: David Evans
Producer: Joe Tipre
Business Manager: Bonnie Hamilton
Account Director: Vicky Runyon
Senior Account Executive: Lindsey Cohen
Assistant Account Executive: Christina Banuelos
Production Company: BRW
Director: Matthew Pollock
Executive Producer: Peter Trucco
Producer: Hope Dotson
Directors of Photography: John Lindley

Edit House: Beast Chicago
Editorial Executive Producer: Peter Hullinger
Editorial Producer: Kendall Fash
Editors: Jim Ulbrich, Sean Berringer
Assistant Editor: Mark Sheridan
Mixer: Todd Beee
VFX: Method Studios, Chicago
VFX Producer: Erica Hilbert 
Color: Company 3, Chicago
Music Production Company: duotone audio group
Music Executive Producer: David Leinheardt
Music Producer: Lissa Farquhar

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.

Advertisement

Sign up for AdFreak Newsletters

About AdFreak

AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.

Click to Subscribe to AdFreak RSS