A headline to remember, for all the wrong reasons

Truth in advertising strikes again. This time, it comes from Boston, where the Cold Stone Creamery ice cream chain, whose “Cake Batter” flavor gave 14 people salmonella (not in Boston, though), put up a billboard with the headline, “Once tasted, never forgotten," a slogan so inappropriate you’d think it came from here. The headline was trying to reference the rising popularity of the chain, but I was too overwhelmed to pay much attention. The sad part is that it’s true; if I had contracted salmonella while eating ice cream, I wouldn’t forget.