Have penguins had their day in the sun?

For all I know, this ad might have been made before March of the Penguins came out. Still, you have to wonder: Will we continue to see more and more penguins in ads in the near future, or has an anti-penguin backlash begun that will scare off some creatives? I hope it’s the latter, despite the cuteness of this particular execution. Link via Ads of the World. To see another cool battery ad, check out How