Harrison Ford in Worst Gaming Ad Ever for 'Uncharted 3'

Plan: Look senile, grunt, get paid

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

Here is Harrison Ford, looking about 1,000 years old—and acting like it, too—in a weird new Japanese commercial for the action video game Uncharted 3. Ford may be unaware that the Internet allows people around the world to watch Japanese commercials now. Having gotten Han Solo involved, the ad's producers seem perfectly happy letting him sit there grunting stupidly and holding the controller. And if you thought this was awkward, there's a whole seven-minute behind-the-scenes video after the jump.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in