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Despite being a global juggernaut roughly the size of Unicron, Google has long eschewed advertising in favor of word-of-mouth and PR. Now, the tech giant is rethinking its piddling $20 million annual ad budget and might soon hire an ad agency. According to The Wall Street Journal, Google is looking at Wieden + Kennedy and Taxi, among others. In recent months, Wieden has been running an ad campaign for Google in Japan, largely targeting rail commuters.
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