Give blood, even if it kills Spain's vampires | Adweek Give blood, even if it kills Spain's vampires | Adweek
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Give blood, even if it kills Spain's vampires

Vampire blood drive

The TNT Spain spot below features a vampire theme in an effort to get young people to donate blood, but I'm not so sure the premise makes sense. "Let the vampires starve" is the tagline. Is the implication that the Spanish Association of Blood Doners will be extracting so much blood from us humans, there won't be a drop left for hoodie Dracula to drain? Surely they'll leave us some ... enough to stagger home at least? If they really wanted to drive donations, they should've said vampires are actually the beneficiaries, and that a little blood could equal the gift of life. Teenage girls would be lined up around the block to donate pints for their pale dreamboats. Via Osocio.

Posted by David Gianatasio

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Topics: Gianatasio, PSAs, Spain
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