Geico's Kash pops up everywhere uninvited
Burger King is all proud about the creepiness of its commercials, but I think Geico's Kash spots are equally unsettling. In a new round of ads from The Martin Agency, the inanimate wad of money (which represents the savings people could be enjoying with Geico) really gets around. The googly-eyed pile of banknotes unexpectedly pops up at a late-night diner, a library and a gas station. The guy vacuuming his car with the big hose seems a tad too intrigued, perhaps fantasizing about a night spent sleeping atop a pile of money. Hey, it sure beats a nocturnal visit from the King.
—Posted by David Gianatasio
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.
