Game Studio Trashes Rivals as Children, Old Men and Sellouts

Taking pot shots at your competition is always a ballsy move. This week, the award for biggest gonads goes to game studio Kixeye, whose raunchy recruitment ad is drawing quite a bit of attention for the small company in the cutthroat competition for gaming talent. Kixeye doesn’t pull any punches insulting its rivals in the three-minute spot. Using slightly tweaked competitor names, it depicts Zynga as a foul-mouthed child (one of the best child actors I’ve seen in ages, incidentally), eagerly shoving Yoo-hoo and dollar bills down his gullet.