Forever Lazy bodysuits, for the infant in you


Is the Snuggie too dignified for you? Then hop into a Forever Lazy one-piece fleece bodysuit, and really call it quits. Same garish colors as the Snuggie, same soothing fabric. But the Forever Lazy is worse than the Snuggie. It's not a one-piece—it's a onesie. An adult-size onesie. It presents the wearer as an overgrown baby, always in need of comforting, and perhaps feeding and burping, too. The infantilization of America? This is it—in surely its purest form yet. They should sell it with a pack of diapers. Just don't follow the advice of the infomercial and wear it to the ballpark. Via Work That Matters.

Get the The AdFreak Daily newsletter:

Thanks for signing up! Check your inbox for a confirmation email.


Sign up for AdFreak Newsletters

About AdFreak

AdFreak is a daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd.

Click to Subscribe to AdFreak RSS