Folk festival's print ads protest social media
Ad agency Marcus Thomas rags on social media in its print campaign for the Kent State Folk Festival. Ads carry headlines like, "The sensual, pulse-pounding rhythms of the Samba shouldn't be experienced via YouTube" and "Clapping your hands when you like a band is way better than clicking some like button." There's even a reference to MySpace, which the folkies should feel kinship with, given its descent into irrelevance. The campaign seems a tad hypocritical, considering the festival operates YouTube, Facebook, Twitter and Flickr accounts, and that they sent the campaign to ad blogs seeking cyber-publicity in the first place. Clearly the whole back-to-basics counterculture thing is a sham and these faux-hippies are tappin' their toes in time with the Man. See four print ads after the jump. Via Ads of the World.
- Sid Lee and Cirque du Soleil Launch Marketing Joint Venture
- Mozilla Moves Ahead With Do Not Track Browser
- Twitter Snags Local Social Discovery Firm Spindle
- Brands Can Use Images in Facebook Comments, Too
- Judy Greer is a Reluctant Web Video Star
- James Gandolfini is Dead at 51
- Elle's Robbie Myers on Women's Magazines and Serious Journalism
- 'Dumb Ways to Die' Train Keeps Rolling, as It Wins Grand Prix in Radio
- Maxipad Brand Goes for Blood in Brilliant Reply to Facebook Rant
- Draftfcb and Pereira & O'Dell Each Win a Grand Prix in Cyber Category
- 'Dumb Ways to Die' Train Keeps Rolling, as It Wins Grand Prix in Radio
- John McAfee Goes Full Charlie Sheen in Bizarre Ad Full of Guns, Drugs and Women
- TBWA\Media Arts Lab Earns Press Grand Prix for Apple's iPad Mini Ads
- Millennial Guys Are Turning to Makeup
- Apple Finds Its Footing Again With Evocative Film About Third-Party iOS Apps
- Sean 'Diddy' Combs Pitches Revolt and Tells Advertisers How to Be Cool
AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


Email
Print







