Finding a new hitched niche

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As part of our relentless pursuit to define the cutting edge, we’d like to introduce you to Military Spouse, a new bimonthly magazine that plans to reach a rather large niche of approximately 800,000 (mostly women), whose spouse is in the military. The first issue was detailed in this story in The New York Times.

What makes a military spouse different than a run-of-the-mill married person? As the Times story illustrates, it’s the need for self-help stories such as “7 Things to Expect from a Man Who’s Been Living in the Desert” and ways to Martha Stewart-ify military housing.

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