Feline's epic dreams come true in lottery ad
In this unexpectedly sweet Russian lottery ad, a cat gets the Laika treatment, blasting off into space. Ignoring the whole problematic issue of Laika's actual demise, the cat happily lives out its dream of space flight, thanks to GosLoto and an understanding owner who needs only to look deep into the cat's yearning eyes to see how important space travel is to the animal. Frankly, it's nice to see a lottery commercial that focuses on how you could make your real dreams come true, as opposed to showing you rolling about on the floor as money ejaculates all over you. Cute cat in a space suit and a story of impossible dreams? This thing is going to be big!
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.
