Do not mess with women who chew Orbit
Orbit gum can prepare you for the tough times in life. Like when your husband cheats on you. Thanks to the strong teeth you’ve cultivated through your Orbit habit, you’ll be able to destroy his clothes, his golf clubs, his shiny red convertible, photos of the two of you, even the cables connecting his home-theater system—all by simply gnawing on them. The husband, who may himself have bitten off more than he can chew, doesn’t appear in the spot. Quite possibly his head has already been chewed clean off. The commercial is by Energy BBDO in Chicago. UPDATE: The spot’s been yanked; hopefully we’ll see it back again soon.
—Posted by Tim Nudd
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.



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