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American Copywriter points us to this new "Tales of Hungrrr" campaign from Denny's, in which the restaurant chain all but admits it will serve anything that crawls through its doors, sober or not, in the middle of the night. In this case, we have a regular dude named Gary, who shows up after a concert with three friends in tow: a dinosaur, a unicorn and a leprechaun. Your average Denny's waitress will recognize these characters as her archetypal late-night foes: the guy who yells, the guy who's wasted, and the guy who's Irish.
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