David Lynch Designs Labels for Dom Pérignon Director gives champagne bottles a ghostly glow
David Lynch recently caused a stir with a coffee commercial. Now, he's moving on to stronger stuff, Dom Pérignon, by designed some special, limited-edition labels for the champagne. Lynch spent two days in a darkroom in California photographing the original Dom Pérignon and Dom Pérignon Rosé bottles with all sorts of funky lighting around them—then designed the labels off those photos. Thus, they have a ghostly luminescence to them—classy but with the undercurrent of unease for which the director is famous. "The worlds of Dom Pérignon and the one of David Lynch have many points in common: mystery, intensity, commitment, time, the constant reinvention of the self, and above all, absolute faith in the power of creation," the brand says on its website. More images, and some videos, after the jump. Via Applied Arts.
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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd. Updated every weekday, with a weekly recap on Saturdays.


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