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We know McDonald’s has coffee to sell, but this construction worker in an AlmaDDB-made ad needs a chiropractor, not a barista. That giant key in his neck is giving him noticeable posture problems, to say nothing of what it did to his legs. This salesman and this mechanic have been similarly afflicted, though not as severely. McDonald’s could be looking at a lawsuit if they don’t respond quickly. And we’ve seen those go bad before.
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