Cows desperate to become BK hamburgers | Adweek Cows desperate to become BK hamburgers | Adweek
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Cows desperate to become BK hamburgers

Speaking of Burger King, this new BK ad falls flat by failing to address why a cow would be mad at someone for not killing and eating it. That's the kind of relationship I'd want broken if I were the cow. But then, what this guy does with livestock in his private life is none of our business. Of greater concern is whether or not a chicken sandwich that provokes such a violent response in cattle is worth the effort—i.e., hiding out in one's car in a deserted parking lot. Gotta say, Burger King's portrayal of its own food could be a lot more appetizing.

—Posted by David Kiefaber

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