A Cool Apartment Leads to Hot Sex, Say Brokerage Ads

NYC firm bluntly courts young men

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New ads from a brokerage firm in New York City aren't overly sophisticated in their pitch to young professional males. The message: Land the right apartment, and sleep with more women. "I don't remember his name. But his apartment…" says the headline on five rudimentary cartoon ads showing bedroom scenes, with the characters, appropriately enough, literally faceless. "You can make a correlation between the quality of your apartment and the quality of women you get," Ryan McCann, marketing chief at MNS, tells the New York Post.

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