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Chrysler minivan helps save pocket ponies

Tc Given the abundance of videos featuring "kinetic type" that have been bouncing around the Internet, I'm a bit surprised that I haven't seen this animation style pop up in a mainstream ad. (If there's been one, feel free to correct me in the comments.) Now, the Chrysler Town & Country, of all things, is being promoted with a typographical joy ride involving a lost pony. It's a nice spot with great delivery, even if the narrator's random praise for the minivan sounds a bit forced. This online spot, created by Organic and running during shows downloaded from ABC.com, seems to be the first installment in a series. If so, I just hope that nice couple and the pony don't end up in the vengeful clutches of a foul-mouthed Walter Sobchak.

—Posted by David Griner

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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