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Change your clothes, feel like a superhero

Superheroes This ad is a few years old, but we just stumbled across it for the first time. It's for a high-end department store in Mexico called El Palacio de Hierro, and it shows how a change of clothes can make women feel powerful. As powerful as Yvonne Craig, Julie Newmar and Lynda Carter—or at least their best-known characters.

—Posted by Tim Nudd

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AdFreak is your daily blog of the best and worst of creativity in advertising, media, marketing and design. Follow us as we celebrate (and skewer) the latest, greatest, quirkiest and freakiest commercials, promos, trailers, posters, billboards, logos and package designs around. Edited by Adweek's Tim Nudd and David Griner.

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