Catching up with advertising’s Oscar man

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Tom Julian has one of the cooler jobs in advertising: fashion-trend analyst. He worked in that role at Fallon for years, and this month he joined McCann Erickson as “strategic director of trends.” Traditionally, his job has involved such hard labor as jetting off to Florence, Italy, to see new lines of clothing; to Sundance to get the latest buzz on indie films; and to L.A. for a week of Oscar parties and red-carpet interviews with celebrities like Julia Roberts.

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